The HR Innovation Award is ours!

Rebecca Winkelmann, Managing Director at WHU Executive Education, receives the award in the name of WHU and BOOKBRIDGE

More than 100 applicants wanted it. And we got it! We are proud to receive the prestigious HR Innovation Award by Germany‘s biggest HR fair Zukunft Personal for the General Management Plus Program together with our partner WHU Executive Education. On behalf of all of us, Rebecca Winkelmann and her team received the award on Tuesday, October 18 in Cologne.

The HR Innovation Award features innovative services and solutions in the field of HR. Service providers in the field of software, recruiting, further education & e-learning as well as start-ups had been invited to apply. They get exposure to visitors and media at the opening of Germany‘s biggest HR Fair as well as media coverage in prestigious German journals like Süddeutsche Zeitung and Personalmagazin.

The WHU General Management Plus Program offers you a unique combination of theory and practice. Professors at WHU will teach you the fundamentals of general management in interactive sessions: strategy, leadership, finance, change management and entrepreneurship. At the same time, you set out to build up a worthwhile, tangible business in one of Asia’s emerging economies. Guided by, you will develop and implement a business plan for a learning center as a fully independent social enterprise.

The team of WHU Executive Education in front of the winning panel with our program.

The jury valued our unique and innovative approach to foster entrepreneurial thinking and acting in a virtual agile team setting. WHU is the only business school worldwide that offers you an opportunity to act as a real entrepreneur and create a worthwhile, tangible business as part of our executive program. Through individual and team reflection sessions, we ensure the transfer of learning into your daily work.

More than 126,000 community members in Cambodia and Sri Lanka have been touched by you and the GMP+ so far. More than 30 candidates from leading companies like BSH, Henkel, Evonik and Bertelsmann alumni turned into change makers in their own organizations. See our impact wall for a summary of key learnings out of the program.

All this would not have been possible without the continuous support and belief of the teams at WHU and BOOKBRIDGE as well as all participating companies and candidates. We would like to thank everyone for contributing to the success of the WHU General Management Plus Program. We are excited about the award and we will keep fighting for our vision of a world where people do what they really are!

Would you like to join our next program with WHU starting in January 2017? Download our program materials and contact Carsten in case of any further questions.


Carsten Rübsaamen
carsten [at]



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